Strategic Direction for Solo Business Owners.

We believe that when a Solo Business Human can (literally) draw a line-of-sight from their business vision to their business delivery assets and actions (and back again) then they will know where their business is giving more, is doing more, is being more.*

(*Sometimes more does not mean more. Sometimes more is less and less is more more than before.)

The sky is the limit…for some.

(If like us, you are now wondering, ‘Wait, when they say the sky is the limit, do they mean the sky is where we stop or start? And, knowing that now, so is it a bad or a good thing to set the sky as a limit?’ Yup, that feeling you may be feeling in questioning these questions not asked before now is a sense of space opening up with the words we are already using, which is exactly what we do here.

And to answer your question above…yes.

The big business strategic parts are not Solo Business Friendlyyet.

It is funny, someone (whose name we no longer know) decided that (for reasons we no longer question) a Solo Business was just a scaled down version of a small or big business. (So, we are guessing) It made good business sense (at the time) to take the parts of big business and to plonk them directly into the Solo Business space assuming those parts will do the same thing.

For the most part, many Solo Business Humans have found where the parts fit and how they are meant to work (in theory). However, there is a moment that many will reach when ‘mostly working’ and ‘in theory’ is not enough.

Something important to know about this is that those parts like a Vision, Mission, values, or Business Model that were built for big business are not Solo Business Friendly (yet).

That is right, it is not you, it is the thinking behind the use of the small and big business parts in the context of the Solo Business Experience that is yet to be thought through. The type of thinking that discovers how the parts actually need to work to actually deliver along side the Solo Business Humans.

What we can tell you is that the thinking is underway, the adaptation-ing is being built, and the feels are feeling pretty good each time round...and, it is all heading in the right direction from here.

“With a single word we can focus focus to a precise pinpoint point. Or, we can leverage the language to move beyond our borders and barriers of what we know now. Yup, that wonder you’re wondering in what these words are doing here means they’re already working.”

— Kathy Rast | Language-In-Use Consulting Consultant | Little Language Matters*